Who is Nuheara?

Nuheara Limited ACN 125 167 133 (Nuheara, we, us, our and similar expressions) is a technology company with a management team that has over 75 years’ experience inventing, designing, building and commercialising sophisticated audio devices from hearing aids to industrial communication devices. This experience has been translated into building Nuheara’s intelligent ear buds, IQbudsTM, which will allow the user to “hear what they want to hear” using processing techniques designed to blend the outside world with the ever expanding digital world.

Our Privacy Policy

This privacy policy (Privacy Policy) explains how Nuheara manages the collection, storage, use and disclosure of personal information and how to contact us if you have any further queries about our management of your personal information. This Privacy Policy does not cover personal information collected or held by Nuheara about its employees. When used in this Privacy Policy, the term ‘personal information’ has the meaning given to it in the Privacy Act 1988 (Cth) (Privacy Act), or any equivalent legislation in the jurisdiction in which this Privacy Policy is intended to take effect.

By using any of our products or services (including purchasing our products through links on our website at www.nuheara.com (Website), or otherwise providing us with personal information, you confirm that you have read and accept the terms of this Privacy Policy and expressly consent to the collection, storage, use and disclosure of your personal information in accordance with the terms of this Privacy Policy.

This Privacy Policy is in addition to any other terms and conditions applicable to the use of our products and services, or our Website or social media pages. If you purchase products or services from us through our Website, you should also refer to the section: Additional Terms For e-Commerce Transactions at the end of this document.

If you do not agree to the terms of this Privacy Policy, you must not use our products and services, or interact with us through our Website or social media pages.

Our Privacy Commitment

Your personal information will always be collected, used, stored and disclosed by us in accordance with our Privacy Policy. If you have any queries relating to our Privacy Policy or the manner in which we handle your personal information, please contact the Nuheara Privacy Officer, using the contact details provided at the end of this Privacy Policy.

What Personal Information Does Nuheara Collect?

So that we can provide you with our products and services, we may need to collect information about you or others. If you do not provide us with the information we request, we may not be able to supply you with our products and services.

Information we collect may include your name, email address, telephone number, registration, activity details and data usage relating to our products and services, information you submit to us in forms, provide to us by telephone, or in connection with the use of our products and services, and enquiry/complaint details. If you register your product with us, this information will be associated with the serial number of the product which you have registered.

We do not generally collect ‘sensitive information’. If we do need to collect sensitive information from you, we will seek your consent at or before the time we collect it.

How Does Nuheara Collect My Personal Information?

We may collect your personal information:

  • through your access to and use of our Website, social media pages, and products and services including online purchasing facilities;

  • when you create an account with us, register your product purchase, or subscribe to receive any publications or newsletters from us;

  • during conversations between you and our representatives; and

  • when you communicate with us via email, post or fax.

Whenever reasonable and practical to do so, we will collect personal information about you directly from you. In some cases however, we may be required to collect personal information about you from third parties. For example, we may collect personal information from companies with whom you work, other organisations with whom you have dealings, credit reporting bodies, information service providers or from public sources. Where we collect information about you from a third party, we will take reasonable steps to ensure that you are made aware of the fact and circumstances of that collection.

Why Does Nuheara Collect Personal Information?

We collect personal information so that we can carry out our business activities in a professional and efficient manner, in particular to:

  • identify our customers, potential customers and people acting on their behalf;

  • improve our services offerings;

  • record and maintain user details and profile information;

  • provide information on services available to subscribers and users;

  • notify subscribers and users about events we believe may interest them;

  • provide user support;

  • collect fees and payments owing to us;

  • respond to your enquiries and concerns and resolve disputes;

  • deliver targeted marketing regarding new services and offers to you;

  • contact you by email or telephone (by voice call or SMS); and

  • compare information provided by you for accuracy and verify it with third parties.

From time to time, we may also use your personal information to send important notices to you, such as communications about purchases you have made, or changes to our terms and conditions or other policies. This information is important to your interactions with us and you acknowledge that you may not opt out of receiving these communications.

How is Personal Information Disclosed

In order to provide you with our products and services, we may need to disclose your personal information to others, including:

  • Employees and Related Entities: to employees and related entities of Nuheara;
  • Third Party Service Providers: Nuheara’s service providers, including information technology service providers, printers and distributors of marketing material; credit reporting agencies, payment gateway providers, creditors, bankers, financiers, credit providers, mortgage insurers or trade insurers, and external business advisers (such as auditors and lawyers); and
  • Users: members of Nuheara user groups, for example discussion groups where you have opted-in to that user group, or where you take part in any interactive areas of the Website or your account.

We may also be required to disclose your personal information to a third party who is involved in a dealing or proposed dealing (including a sale) of all or part of our assets or business.

Some of our service providers may be located in or have facilities that are located a different jurisdiction and information collected by us may therefore be shared with entities located in the United States, UK, Canada and Australia. If your transaction involves the services of a third-party service provider then your information may also become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located.

Nuheara does not sell your personal information to other organisations.

Secondary Purpose(s)

Nuheara will not use or disclose your personal information for a purpose (secondary purpose) other than the main reason for which it was originally collected (primary purpose), unless:

  • the secondary purpose is related to the primary purpose of collection (and directly related in the case of sensitive information), and you would reasonably expect that Nuheara would use or disclose your information in that way;

  • you have consented to the use or disclosure of your personal information for the secondary purpose;

  • the use or disclosure is required or authorised by or under law; or

  • the use or disclosure is otherwise permitted by the Privacy Act or any equivalent legislation in the jurisdiction in which this Privacy Policy is intended to take effect.

Direct Marketing

Where we use your personal information to send you marketing and promotional information you will be provided with an opportunity to opt-out of receiving such information, for example through an ‘unsubscribe’ link contained at the bottom of each email communication. Unless you exercise your right to opt-out of such communication, you will be taken to have consented to the receipt of similar information and communications in the future.

Cookies and Collection of Usage Information About the Website, Product and Services

When you access our Website, we may use software embedded in our Website (such as JavaScript) and we may place small data files (or cookies) on your computer or other device to collect information about which pages you view and functions you access, how you reach them, what you do when you visit them, the length of time you spend using them, and how we perform in providing content to you.

We may also use similar means to track usage data in relation to our products and services including cumulative operating hours, time spent streaming music, time spent using hearing enhancement, the hardware type and operating system of the devices you use to access the products and services, and other data connected with the operation of the products like (internal) operating temperature (collectively, Usage Information).

If you register your product, Usage Information will be associated with your registration data. If you do not register your product Usage Information will still be associated with the product serial number but will not be associated with an identifiable person.

You may decline our cookies if your browser or browser add-on permits, but doing so may interfere with your use of our Website, products and services. You can refer to the ‘help’ section of your browser or installed applications for instructions on blocking, disabling or deleting cookies.

Anonymity and Pseudonymity

You have the option to deal with us anonymously or by pseudonym if you contact us and you merely seek general information about our products and services. However, if you require information which is specific to your circumstances then it may not be possible for you to deal with us anonymously or by pseudonym.

How is Personal Information Stored And Secured?

We take all reasonable steps to keep the personal information we hold about you secure and free from loss, misuse or interference. Personal information we collect and store is stored on secure servers, and is only accessible by those persons who need access to the information in order to carry out their business functions. We also maintain physical security measures to protect the use and storage of physical records containing personal information. Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards.

We only retain personal information for as long as it is needed by us, or for as long as we are legally required to retain the information (if that is longer).  When we dispose of personal information, we ensure that it is disposed of, destroyed or de-identified in a secure fashion.

Access to Your Personal Information

You may request that we provide you with access to the personal information we hold about you by contacting us using the contact details provided at the end of this Privacy Policy. However, we may decline this request where permitted by the Privacy Act or any equivalent legislation in the jurisdiction in which this Privacy Policy is intended to take effect, for example where:

  • access would pose a serious threat to the life, safety or health of any individual or to public health or public safety;

  • access would have an unreasonable impact on the privacy of other individuals;

  • the request is frivolous or vexatious;

  • denying access is required or authorised by a law or a court or tribunal order;

  • access would be unlawful; or

  • access may prejudice commercial negotiations, legal proceedings, enforcement activities or appropriate action being taken in respect of a suspected unlawful activity or serious misconduct.

If you require access to any information we hold about you, we request that you identify, as clearly as possible, the types of information requested. We will respond to your request to provide access to your personal information within 30 days and you agree we may charge you our reasonable costs incurred in supplying you with access to this information.

Updating Your Personal Information

We take such steps as are reasonable in the circumstances to ensure that:

  • the personal information we collect and store, is accurate, up to date and complete; and

  • the personal information we use and disclose is accurate, up to date, complete and relevant.

If you believe that information we hold about you may not be complete, accurate and up to date, you may ask us to update or delete the personal information we hold about you at any time by contacting us using the contact details below.

You accept that we will take reasonable steps to verify your identity before granting access or making any corrections to or deletion of your information.


If you have any concerns or complaints about the manner in which your personal information has been collected, stored, used or disclosed by Nuheara, please contact the Nuheara Privacy Officer.

We will treat your complaint confidentially and, after investigating your complaint, discuss the ways in which we can remedy the situation. We will ensure that we respond to your complaint within a reasonable time (and in any event within the time required by the Act, if applicable).

Additional Terms for e-Commerce Transactions

Collection of Credit Card Information

If you purchase products or services from us we may collect your credit card details in order to process those transactions, however these are NOT stored in any form by us or on any internal or external databases. If you provide us with your credit card information, the information you provide is encrypted using secure socket layer technology (SSL) and stored with AES-256 encryption.

Our Online Store

Our online store is hosted on Shopify Inc. which provides us with the online e-commerce platform that allows us to sell our products and services to you. If you purchase products or services from us using this platform, your data will be stored through Shopify’s data storage, databases and the general Shopify application.

Payment Gateways

If you choose a direct payment gateway to complete your purchase, Shopify will store your credit card data. Shopify will encrypt your data in accordance with the Payment Card Industry Data Security Standard (PCI-DSS) and your purchase transaction data will be stored only as long as is necessary to complete your purchase transaction. Your purchase information will be deleted as soon as the transaction has been completed.

All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of global payment providers. PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.

We recommend you read Shopify’s Terms of Service (click here), and Shopify’s Privacy Privacy (click here) to understand how Shopify deals with your personal information when you make an e-commerce transaction.

Contact Us

If you have any queries about our handling of your personal information, or for further information about Nuheara’s Privacy Policy, please contact our Privacy Officer.


Privacy Officer
Nuheara Limited
Unit 5/28 John Street
NORTHBRIDGE, WA 6003 Australia

Email: info@nuheara.com
Telephone: +61 8 6555 9999