{"id":17223,"date":"2020-05-06T09:20:24","date_gmt":"2020-05-06T01:20:24","guid":{"rendered":"https:\/\/www.nuheara.com\/letter-to-shareholders-share-purchase-plan-offer-letter\/"},"modified":"2021-08-17T01:05:56","modified_gmt":"2021-08-17T01:05:56","slug":"letter-to-shareholders-share-purchase-plan-offer-letter","status":"publish","type":"post","link":"https:\/\/www.nuheara.com\/usa\/news\/letter-to-shareholders-share-purchase-plan-offer-letter\/","title":{"rendered":"Letter to Shareholders \u2013 Share Purchase Plan Offer Letter"},"content":{"rendered":"<p><strong>6 May 2020<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Letter to Shareholders \u2013 Share Purchase Plan to Continue Strong Sales Growth.<\/strong><\/p>\n<p>Dear Nuheara Shareholder,<\/p>\n<p>On behalf of the Directors of Nuheara Limited (Nuheara or Company), we are pleased to offer you the opportunity to participate in a Share Purchase Plan (Plan), which allows eligible shareholders to subscribe for up to $30,000 of new shares in Nuheara without incurring brokerage or other transaction costs. Those shareholders that subscribe for $10,000 or more of new shares, will receive a complimentary set of our new multiple award winning IQbuds\u00b2 MAX ear buds &#8211; a wonderful opportunity to \u201ctest drive\u201d your investment in world leading Australian technology.<\/p>\n<p>The Plan aims to raise $2.5 million with $1.5 million of this being underwritten by Canaccord Genuity Australia Limited (Canaccord). The accompanying offer letter provides further details on the Plan and we encourage you to read this in full. In this letter we wanted to summarise why Nuheara is raising more funds now, and why via a Share Purchase Plan.<\/p>\n<p>As you would be aware, Nuheara launched its next generation IQbuds\u00b2 MAX at the Consumer Electronics Show in January, and we have been delighted and excited with the positive market reception. The IQbuds\u00b2 MAX have been exclusively sold via our Direct to Consumer (DTC) online channel and have contributed to four consecutive quarters of growth in the channel. Our Return on Advertising Spend (ROAS) has remained above 2x during volatile market conditions. Furthermore, the disruption to traditional sales channels as a result of COVID-19 has demonstrated the strength of our low-cost DTC platform, which has allowed us to remain \u201copen for business\u201d. Investing additional funds in advertising and building inventory levels of IQbuds\u00b2 MAX should allow us to continue leveraging the success of our DTC platform to drive growth.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-23501\" src=\"\/wp-content\/uploads\/2020\/10\/Nuheara-ROAS-Orders-Chart-by-quarter-LARGE.jpg\" alt=\"\" width=\"548\" height=\"388\" \/><\/p>\n<p style=\"text-align: center\"><em><strong>Figure 1: Historical Nuheara DTC paid orders and ROAS<\/strong><\/em><\/p>\n<p>COVID-19 has resulted in significant economic disruption and volatility. We are acutely aware of the impact this has had on the Nuheara share price and on capital markets across the globe. Nuheara has already implemented austerity measures to ensure business stability and preserve capital. The Directors believe a Share Purchase Plan, where existing Nuheara shareholders are the first to have the opportunity to support the Company\u2019s growth plans at current share prices, is the most appropriate mechanism under the circumstances.<\/p>\n<p>The Company has worked hard to establish and grow its global DTC sales channel, and we believe investing additional funds in this channel now will place us in a stronger financial position to maximise and take advantage of the DTC sales opportunity over the next two to three quarters.<\/p>\n<p>We are delighted to not only secure Canaccord\u2019s backing on the capital raise but to also offer our loyal base of supportive shareholders the first right of access to this new issue of shares. The Directors of the Company who are eligible shareholders intend to participate under the Plan. Should you wish to discuss any information contained in this letter or the Plan, please do not hesitate to contact Nuheara\u2019s Company Secretaries, Susan Hunter or Jean-Marie Rudd on +61 8 6555 9999 or via email at info@nuheara.com.<\/p>\n<p>Yours faithfully<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-23502\" src=\"\/wp-content\/uploads\/2020\/10\/Justin-Signature.png\" alt=\"\" width=\"206\" height=\"224\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-23503\" src=\"\/wp-content\/uploads\/2020\/10\/Cheryl-Edwardes-Signature.jpg\" alt=\"\" width=\"283\" height=\"108\" \/><\/p>\n<p><strong>Justin Miller\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Hon. Cheryl Edwardes AM<\/strong><\/p>\n<p><strong>Managing Director\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Chairman<\/strong><\/p>\n<p><a href=\"\/products\/iqbuds-max\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-square wp-image-23506\" src=\"\/wp-content\/uploads\/2020\/10\/IQbuds2-MAX-30-Day-Trial-180x180-1.jpg\" alt=\"\" width=\"180\" height=\"180\" \/><\/a>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 <a href=\"\/news\/hearing-health-starts-at-home\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-square wp-image-23504\" src=\"\/wp-content\/uploads\/2020\/10\/Hearing-Health-Starts-At-Home-180x180-1.jpg\" alt=\"\" width=\"180\" height=\"180\" \/><\/a>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 <a href=\"\/hearing-health-guide\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-square wp-image-23505\" src=\"\/wp-content\/uploads\/2020\/10\/Your-Hearing-Health-Journey-Guide-180x180-1.jpg\" alt=\"\" width=\"180\" height=\"180\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p>Click on the following link or the icon below to download the <a href=\"\/wp-content\/uploads\/2020\/10\/Share-Purchase-Plan-Letter-and-Offer-Document-FINAL_WEB.pdf\">Letter to Shareholders &amp; Invitation to participate in Share Purchase Plan<\/a>:<\/p>\n<p><a href=\"\/wp-content\/uploads\/2020\/10\/Share-Purchase-Plan-Letter-and-Offer-Document-FINAL_WEB.pdf\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-23510 size-full\" src=\"\/wp-content\/uploads\/2020\/10\/pdf-icon.png\" alt=\"Letter to Shareholders \u2013 Share Purchase Plan to Continue Strong Sales Growth \" width=\"75\" height=\"76\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>6 May 2020 &nbsp; Letter to Shareholders \u2013 Share Purchase Plan to Continue Strong Sales Growth. Dear Nuheara Shareholder, On behalf of the Directors of Nuheara Limited (Nuheara or Company), we are pleased to offer you the opportunity to participate in a Share Purchase Plan (Plan), which allows eligible shareholders to subscribe for up to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":20116,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-17223","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-announcements"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Letter to Shareholders Share Purchase Plan Offer Letter | Nuheara USA<\/title>\n<meta name=\"description\" content=\"A Letter to Shareholders Share Purchase Plan to Continue Strong Sales Growth. 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