{"id":28403,"date":"2021-04-05T17:21:05","date_gmt":"2021-04-05T17:21:05","guid":{"rendered":"https:\/\/www.nuheara.com\/?p=28403"},"modified":"2021-11-26T06:26:57","modified_gmt":"2021-11-26T06:26:57","slug":"more-choices-for-people-with-mild-to-moderate-hearing-challenges","status":"publish","type":"post","link":"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/","title":{"rendered":"More Choices for People with Mild-to-Moderate Hearing Challenges"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.9.0″ _module_preset=”default” custom_padding=”20px||||false|false”][et_pb_row _builder_version=”4.9.0″ _module_preset=”default” custom_margin=”0px||||false|false” custom_padding=”0px||||false|false”][et_pb_column type=”4_4″ _builder_version=”4.9.0″ _module_preset=”default”][et_pb_text _builder_version=”4.9.0″ _module_preset=”default”]<\/p>\n

The following content contains excerpts from a recently published article on the Wall Street Journal. Access the original article in its entirety at: https:\/\/www.wsj.com\/articles\/hearing-aids-iphone-apps-and-new-tech-mean-more-ways-to-deal-with-hearing-lossbut-same-old-anxiety-11616850000<\/a><\/em><\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/www.nuheara.com\/wp-content\/uploads\/2021\/04\/wsj-featured.jpg” alt=”IQbuds MAX in Wall Street Journal” title_text=”wsj-featured” _builder_version=”4.9.0″ _module_preset=”default”][\/et_pb_image][et_pb_text _builder_version=”4.9.0″ _module_preset=”default”]<\/p>\n

\"\" By: Julie Jargon
March 27, 2021 9:00 am ET<\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.9.0″ _module_preset=”default”]<\/p>\n

Many people believe wearing a hearing aid is an advertisement for being old.<\/p>\n

No one should have to feel self-conscious about needing hearing assistance, but the stigma is real: After first experiencing hearing loss, people take an average of five to seven years to seek help, according to the Hearing Industries Association.<\/p>\n

There\u2019s good news. Hearing aids no longer resemble the chunky, screeching devices of the last century. Some are super-expensive, super-tiny in-ear devices you\u2019d never notice, others are \u201chearables<\/a>\u201d that look like regular wireless earphones, and there are iPhone apps that work with regular earbuds\u2014no specialized equipment necessary.<\/p>\n

A new law is set to make over-the-counter hearing aids<\/a> available to people without a visit to the audiologist, opening the door for a wider variety of inexpensive products marketed to people with only mild-to-moderate hearing loss.<\/p>\n

[\/et_pb_text][et_pb_divider _builder_version=”4.9.0″ _module_preset=”default” width=”50%” module_alignment=”center”][\/et_pb_divider][et_pb_image src=”https:\/\/www.nuheara.com\/wp-content\/uploads\/2020\/09\/max-phone-table-10.jpg” title_text=”max-phone-table-10.jpg” _builder_version=”4.9.0″ _module_preset=”default”][\/et_pb_image][et_pb_text _builder_version=”4.9.7″ _module_preset=”default” hover_enabled=”0″ sticky_enabled=”0″]<\/p>\n

Upstart hearing-health company Nuheara sells its \u201chearing buds\u201d directly to consumers online and hopes to start selling through retailers when the over-the-counter regulations are finalized. The company said there haven\u2019t been many options for people with mild hearing loss until recently, when technology advances have enabled consumers to customize their own hearing.<\/p>\n

Nuheara, based in Perth, Australia, licenses an algorithm from the Australian government\u2019s National Acoustic Laboratories<\/a> that many audiologists use to calibrate high-end hearing aids. People can use the data to personalize their settings for Nuheara\u2019s IQbuds\u00b2MAX.<\/p>\n

Nuheara doesn\u2019t bill itself as a hearing-aid alternative for people with severe hearing loss. \u201cA lot of people fit into the mild-to-moderate hearing-loss category, and they\u2019ve been underserved for a long time,\u201d the company\u2019s marketing chief, David Cannington, said. Nuheara customers\u2019 average age is 54, versus around 70 for hearing-aid customers, he said.<\/p>\n

\n
\n
\n
\n
\n

IQbuds2<\/sup> MAX<\/h2>\n

Advanced hearing bud technology personalized to your ears.<\/p>\n

ORDER NOW<\/a><\/p>\n

IN STOCK READY TO SHIP<\/p>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n

[\/et_pb_text][et_pb_text _builder_version=”4.9.7″ _module_preset=”default” hover_enabled=”0″ sticky_enabled=”0″]<\/p>\n

\n

“A lot of people fit into the mild-to-moderate hearing-loss category, and they\u2019ve been underserved for a long time”<\/p>\n<\/blockquote>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/www.nuheara.com\/products\/iqbuds-max\/” button_text=”Learn More About IQbuds\u00b2 MAX” button_alignment=”center” _builder_version=”4.9.0″ _module_preset=”default” box_shadow_style=”preset1″][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

Nuheara was recently featured in a Wall Street Journal article on hearables offering new options for mild-to-moderate hearing challenges.<\/p>\n","protected":false},"author":1,"featured_media":28408,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[14],"tags":[106,76,34,587],"class_list":["post-28403","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nuheara-news","tag-hearables","tag-hearing-loss","tag-iqbuds-max","tag-wall-street-journal"],"acf":[],"yoast_head":"\nMore Choices for Mild-to-Moderate Hearing Challenges - WSJ Article | Nuheara USA<\/title>\n<meta name=\"description\" content=\"Nuheara was recently featured in a Wall Street Journal article on hearables offering new options for mild-to-moderate hearing challenges.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"More Choices for Mild-to-Moderate Hearing Challenges - WSJ Article | Nuheara USA\" \/>\n<meta property=\"og:description\" content=\"Nuheara was recently featured in a Wall Street Journal article on hearables offering new options for mild-to-moderate hearing challenges.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/\" \/>\n<meta property=\"og:site_name\" content=\"Nuheara\" \/>\n<meta property=\"article:published_time\" content=\"2021-04-05T17:21:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-11-26T06:26:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.nuheara.com\/usa\/wp-content\/uploads\/2021\/04\/wsj-featured.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"875\" \/>\n\t<meta property=\"og:image:height\" content=\"582\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"dev\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"dev\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/\"},\"author\":{\"name\":\"dev\",\"@id\":\"https:\/\/www.nuheara.com\/usa\/#\/schema\/person\/5bf2c317e3e5f16038ddad738ec24fdf\"},\"headline\":\"More Choices for People with Mild-to-Moderate Hearing Challenges\",\"datePublished\":\"2021-04-05T17:21:05+00:00\",\"dateModified\":\"2021-11-26T06:26:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/\"},\"wordCount\":579,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.nuheara.com\/usa\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.nuheara.com\/usa\/wp-content\/uploads\/2021\/04\/wsj-featured.jpg\",\"keywords\":[\"hearables\",\"hearing loss\",\"IQbuds\u00b2 MAX\",\"wall street journal\"],\"articleSection\":[\"Nuheara News\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/\",\"url\":\"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/\",\"name\":\"More Choices for Mild-to-Moderate Hearing Challenges - WSJ Article | Nuheara USA\",\"isPartOf\":{\"@id\":\"https:\/\/www.nuheara.com\/usa\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.nuheara.com\/usa\/wp-content\/uploads\/2021\/04\/wsj-featured.jpg\",\"datePublished\":\"2021-04-05T17:21:05+00:00\",\"dateModified\":\"2021-11-26T06:26:57+00:00\",\"description\":\"Nuheara was recently featured in a Wall Street Journal article on hearables offering new options for mild-to-moderate hearing challenges.\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/#primaryimage\",\"url\":\"https:\/\/www.nuheara.com\/usa\/wp-content\/uploads\/2021\/04\/wsj-featured.jpg\",\"contentUrl\":\"https:\/\/www.nuheara.com\/usa\/wp-content\/uploads\/2021\/04\/wsj-featured.jpg\",\"width\":875,\"height\":582,\"caption\":\"IQbuds MAX in Wall Street Journal\"},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.nuheara.com\/usa\/#website\",\"url\":\"https:\/\/www.nuheara.com\/usa\/\",\"name\":\"Nuheara\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.nuheara.com\/usa\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.nuheara.com\/usa\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.nuheara.com\/usa\/#organization\",\"name\":\"Nuheara\",\"url\":\"https:\/\/www.nuheara.com\/usa\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.nuheara.com\/usa\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.nuheara.com\/usa\/wp-content\/uploads\/2020\/08\/nuheara-logo-all-black-no-pad-300x138-1.png\",\"contentUrl\":\"https:\/\/www.nuheara.com\/usa\/wp-content\/uploads\/2020\/08\/nuheara-logo-all-black-no-pad-300x138-1.png\",\"width\":300,\"height\":138,\"caption\":\"Nuheara\"},\"image\":{\"@id\":\"https:\/\/www.nuheara.com\/usa\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.nuheara.com\/usa\/#\/schema\/person\/5bf2c317e3e5f16038ddad738ec24fdf\",\"name\":\"dev\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.nuheara.com\/usa\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/e54029f302060e0c1a327a4b4e6328fff5792dbe69ac2ec0246a7f96a66dd03f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/e54029f302060e0c1a327a4b4e6328fff5792dbe69ac2ec0246a7f96a66dd03f?s=96&d=mm&r=g\",\"caption\":\"dev\"},\"url\":\"https:\/\/www.nuheara.com\/usa\/news\/author\/dev\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"More Choices for Mild-to-Moderate Hearing Challenges - WSJ Article | Nuheara USA","description":"Nuheara was recently featured in a Wall Street Journal article on hearables offering new options for mild-to-moderate hearing challenges.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/","og_locale":"en_US","og_type":"article","og_title":"More Choices for Mild-to-Moderate Hearing Challenges - WSJ Article | Nuheara USA","og_description":"Nuheara was recently featured in a Wall Street Journal article on hearables offering new options for mild-to-moderate hearing challenges.","og_url":"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/","og_site_name":"Nuheara","article_published_time":"2021-04-05T17:21:05+00:00","article_modified_time":"2021-11-26T06:26:57+00:00","og_image":[{"width":875,"height":582,"url":"https:\/\/www.nuheara.com\/usa\/wp-content\/uploads\/2021\/04\/wsj-featured.jpg","type":"image\/jpeg"}],"author":"dev","twitter_card":"summary_large_image","twitter_misc":{"Written by":"dev","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/#article","isPartOf":{"@id":"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/"},"author":{"name":"dev","@id":"https:\/\/www.nuheara.com\/usa\/#\/schema\/person\/5bf2c317e3e5f16038ddad738ec24fdf"},"headline":"More Choices for People with Mild-to-Moderate Hearing Challenges","datePublished":"2021-04-05T17:21:05+00:00","dateModified":"2021-11-26T06:26:57+00:00","mainEntityOfPage":{"@id":"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/"},"wordCount":579,"commentCount":0,"publisher":{"@id":"https:\/\/www.nuheara.com\/usa\/#organization"},"image":{"@id":"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/#primaryimage"},"thumbnailUrl":"https:\/\/www.nuheara.com\/usa\/wp-content\/uploads\/2021\/04\/wsj-featured.jpg","keywords":["hearables","hearing loss","IQbuds\u00b2 MAX","wall street journal"],"articleSection":["Nuheara News"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/","url":"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/","name":"More Choices for Mild-to-Moderate Hearing Challenges - WSJ Article | Nuheara USA","isPartOf":{"@id":"https:\/\/www.nuheara.com\/usa\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/#primaryimage"},"image":{"@id":"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/#primaryimage"},"thumbnailUrl":"https:\/\/www.nuheara.com\/usa\/wp-content\/uploads\/2021\/04\/wsj-featured.jpg","datePublished":"2021-04-05T17:21:05+00:00","dateModified":"2021-11-26T06:26:57+00:00","description":"Nuheara was recently featured in a Wall Street Journal article on hearables offering new options for mild-to-moderate hearing challenges.","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.nuheara.com\/usa\/news\/mild-moderate-hearing-challenges\/#primaryimage","url":"https:\/\/www.nuheara.com\/usa\/wp-content\/uploads\/2021\/04\/wsj-featured.jpg","contentUrl":"https:\/\/www.nuheara.com\/usa\/wp-content\/uploads\/2021\/04\/wsj-featured.jpg","width":875,"height":582,"caption":"IQbuds MAX in Wall Street Journal"},{"@type":"WebSite","@id":"https:\/\/www.nuheara.com\/usa\/#website","url":"https:\/\/www.nuheara.com\/usa\/","name":"Nuheara","description":"","publisher":{"@id":"https:\/\/www.nuheara.com\/usa\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.nuheara.com\/usa\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.nuheara.com\/usa\/#organization","name":"Nuheara","url":"https:\/\/www.nuheara.com\/usa\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.nuheara.com\/usa\/#\/schema\/logo\/image\/","url":"https:\/\/www.nuheara.com\/usa\/wp-content\/uploads\/2020\/08\/nuheara-logo-all-black-no-pad-300x138-1.png","contentUrl":"https:\/\/www.nuheara.com\/usa\/wp-content\/uploads\/2020\/08\/nuheara-logo-all-black-no-pad-300x138-1.png","width":300,"height":138,"caption":"Nuheara"},"image":{"@id":"https:\/\/www.nuheara.com\/usa\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.nuheara.com\/usa\/#\/schema\/person\/5bf2c317e3e5f16038ddad738ec24fdf","name":"dev","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.nuheara.com\/usa\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/e54029f302060e0c1a327a4b4e6328fff5792dbe69ac2ec0246a7f96a66dd03f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e54029f302060e0c1a327a4b4e6328fff5792dbe69ac2ec0246a7f96a66dd03f?s=96&d=mm&r=g","caption":"dev"},"url":"https:\/\/www.nuheara.com\/usa\/news\/author\/dev\/"}]}},"_links":{"self":[{"href":"https:\/\/www.nuheara.com\/usa\/wp-json\/wp\/v2\/posts\/28403","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nuheara.com\/usa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nuheara.com\/usa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nuheara.com\/usa\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nuheara.com\/usa\/wp-json\/wp\/v2\/comments?post=28403"}],"version-history":[{"count":0,"href":"https:\/\/www.nuheara.com\/usa\/wp-json\/wp\/v2\/posts\/28403\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nuheara.com\/usa\/wp-json\/wp\/v2\/media\/28408"}],"wp:attachment":[{"href":"https:\/\/www.nuheara.com\/usa\/wp-json\/wp\/v2\/media?parent=28403"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nuheara.com\/usa\/wp-json\/wp\/v2\/categories?post=28403"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nuheara.com\/usa\/wp-json\/wp\/v2\/tags?post=28403"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}